Instagram is experimenting with a new feature called ‘Favourites,’ which will give users more control over their feed

Thanks to the new Favourite feature, content from specific accounts will appear higher in the user’s feed.

Instagram is experimenting with a new feature that will address a long-standing issue with the app’s feeds. Users will be able to mark their favourite Instagram profiles as “Favorites” for the first time. Because the programme uses algorithms to select postings in the stream, it may miss updates from close friends, relatives, or even your favourite influencers. Users will be able to better manage their feeds with this new capability.

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Content from specific users will appear “higher” in the user’s feed thanks to the new Favourites feature. Alessandro Paluzzi discovered and communicated the feature through a mobile developer.

Instagram was also testing a feature in 2017 that allowed users to choose who may see their posts. Later, the image-sharing social media site announced the addition of a “close friends” function to Stories. Instagram users can utilise this feature to select a small group of close friends who will only be able to see the user’s stories. This also assures that the story is seen first by the people on the list of close friends.

The new ‘Favourites’ function will give users more total control by allowing them to bypass Instagram’s algorithm in favour of their own preferences.

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While you may ‘like’ (Instagram feature) a few of the photos you see, they may not be the stuff you’re seeking, and you may be sending Instagram mixed signals about what you want to see in your feed.

Instagram has not confirmed whether the feature would be included in future versions of the app. Before it is officially launched, the Facebook-owned company might make some last adjustments to the function.

The order of the feed on Instagram is now determined by the most recent and shared posts from the people the user follows, as well as additional “signals” such as the likelihood that the user would engage with a post.

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